Companies rebrand every so often. When that happens, it makes sense to refresh and update their digital channels: Facebook, Twitter, LinkedIn, and whatever else is the latest Social Media flavour.
Some of them are relatively easy to update.
Facebook lets you change a fanpage’s web address once (and only once, mind you). Twitter is far more permissive – your page web address and name is almost as malleable as putty.
But LinkedIn? Now it’s a pain best summed up in 10 words.
Change your company page name on LinkedIn?
Forget it.
You’ll need to create a brand new company page with that brand new name. Essentially it’s a start from scratch, but what can you do to bring it up to speed quickly?
Continue reading LinkedIn: Changing Company Pages
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